About ROI

What we do for you...

We help you to build an intelligence driven reward campaign or loyalty program (whichever suits you best) that will fit your organisation, your customers, your employees and your objectives.

When we say we can tailor everything to suit you, we really mean it. We don’t believe in ‘off the shelf’ and we won’t try to fit your campaigns and programmes into a single, fixed solution.

What we do is help you to build a rewards campaign or loyalty programme that fits your organisation, your customers, your employees and your objectives.

Using our Campaign Builder you have the ability to tailor every step of your incentive or loyalty program to develop something that really works for you.

Once you have decided the outline of your program, we get together to discuss exactly what you would like to gain and achieve with your program.

Then we use your data to create sales targets (if necessary) to help us to understand and engage your customers and employees.

After that, we do one of the most exciting parts, decide together exactly what reward(s) you are after and who you want to offer them to. We then source your rewards and move on to the last and one of the most critical aspects of the build, communications.

We create intelligent and timely communications that will nudge people towards their rewards. By being responsive and personal we can drive positive behaviour. While all this is about getting your customers to engage, your adhoc commercial objectives aren’t forgotten and can supported through specific campaigns and even as bonus earning tactics.

Monitoring and reporting is constant, looking for the changes and opportunities to make the investment in reward and loyalty programmes work as hard as possible.

What to expect from a Return On Incentives loyalty program or incentive campaign

Where it all began...

We’ve spent time working on the corporate side, we’ve run incentive programmes, built loyalty campaigns, sourced rewards, analysed performances and made improvements in the next one.

We’ve made mistakes, accidentally unearthed golden nuggets, banged our heads against brick walls and executed plans to perfection.

So, we thought we’d take everything that we have learned, all the skills that we have developed, all the hurdles we’d overcome and offer it to others, to help make their rewards campaigns and loyalty programmes work harder, need less effort and provide a greater return on investment.

That’s why we are called Return On Incentives.

Who we are...

A strong set of data and detail-oriented individuals with contrasting characters who surprisingly get on very well!

rsz_1dsc01427_2
Stephen James, Managing Director

Stephen has spent many years on the client side, developing the discipline of marketing analytics and developing customer centric strategies with predictive analytics. 

Direct communications is his forte, particularly when it comes to requesting a cup of tea! A true petrol head, he’s at his happiest talking your ear off about all things cars, unless he’s sharing his surprisingly detailed knowledge of Disney. 

You wouldn’t expect this metal music aficionado to be as comfortable with Elsa and Anna as he is Parkway Drive but you’d be wrong! And don’t let him blame his toddler, his love of Disney goes way back.

Chris
Chris Goodswen, Senior Analyst

Chris has over 25 years’ experience working in data marketing, both in large corporations and small agencies. His extensive data management skills have allowed him to hone his expertise in segmentations, single customer views, and all areas of customer analytics. 

A stereotypical introverted analyst in some respects, Chris is happy to be left to his desk and his computer. But don’t let that fool you, he’s an expert at downloading the cocktails on a Friday night! He likes to watch movies, but will only watch them once so can never remember anything about them. 

There isn’t much about computers this man doesn’t know or isn’t willing to tell you!

Becky
Becky Flint, Account Manager

Becky has over 10 years’ experience working with clients both in the public and private sectors helping organisations meet their objectives and understand their challenges. 

With a background in bid and proposal management she is a detail orientated marketer with strong skills in written communications and the most organised in the team.

Becky likes to pretend that with a toddler and baby at home she doesn’t have any personal interests anymore beyond nappies and snack time but get her talking about books, movies and gigs and you’ll have a job stopping her. 

But that could just be because she’s a major chatterbox who doesn’t get much adult conversation!

Get in touch today...

News & Views from ROI

the-creative-exchange-kmz39UAtKZ0-unsplash

What we do, in a nutshell

So, what is Return on Incentives all about? We have 1 simple objective, help our clients to increase the lifetime value of their customers.
Reward2

Do rewards really create loyalty?

Simple answer, yes! A reward programme really can create loyalty but it’s all about doing it right. When used correctly reward programmes can be fonts of insight
choice paralysis2

Offer choice without creating choice paralysis

You are planning this wonderful rewards programme, but what to offer? Give your customers enough options
the-creative-exchange-kmz39UAtKZ0-unsplash

What we do, in a nutshell

So, what is Return on Incentives all about? We have 1 simple objective, help our clients to increase the lifetime value of their customers.
Reward2

Do rewards really create loyalty?

Simple answer, yes! A reward programme really can create loyalty but it’s all about doing it right. When used correctly reward programmes can be fonts of insight